Public Access Bar Association Marketing Seminar - Middle Temple Library wed 27th Nov

February 18, 2014 tags: News

We heard 5 different speakers, giving a range of good insights into how others are marketing their direct access businesses. In particular there were very innovative thoughts from Nick Draycott,  the digital marketing guru. He explained ways that chambers can reach their potential by having significant presence on as many social media platforms as possible. CB is already visible on many platforms and has plans to join others. We learnt that the term 'Direct Access' is searched for in Google far more than 'Public Access', but 'needs-based' searches are far more frequently carried out. The nuances of professional regulation are of no consequence to most searchers. Public Access Seminar

Direct Public Access Barristers with Fixed Fees